Los Angeles, Calif., (January 5, 2003) – iAgency, a West Coast marketing services agency , announced today that they have partnered with Inter/Media to support their traditional marketing efforts.
Inter/Media will provide iAgency with a full-range of direct response television advertising opportunities.
“We’re very excited about the opportunity to work with Inter/Media,” said Michael Rice, president and chief executive officer of iAgency. “At $200 million in billings, they are the perfect size agency to partner with. They are large enough to bring buying clout to the table yet small enough to get better opportunities from media outlets.”
iAgency manages all phases of its clients’ advertising campaigns, from negotiating, planning and tracking ads, to campaign optimization by measuring the results of online traffic, trends, flow and sales. iAgency’s point of difference within the industry is its dedication to helping clients reach their goals by focusing on results and continually refining and developing successfully integrated marketing solutions.
Recognized as a leader in direct response advertising, Inter/Media Advertising is a fully integrated agency that effectively blends their direct solutions expertise with general marketing techniques.
iAgency provides integrated marketing solutions for a variety of mediums and disciplines: online marketing, offline marketing, direct response, brand building, creative and media. Current clients include Hotels.com, LastMinuteTravel, 7BlueSeas Cruises, BMC Software & Remedy Software.